About this Blog

Brand New Thinking is a blog about innovation by design, branded interactions and digital culture written by a small, yet growing team of designers, brand consultants and user experience experts at think moto, a digital design consultancy in Berlin, Germany. The posts and articles reflect the things we are interested in and concerned with in our work and everyday life. Our perspective is shaped by design thinking methodology and a strong belief that sustainable design solutions can improve human life.

We encourage you to comment on our posts and get into dialog. For general enquiries contact us at brandnewthinking@thinkmoto.de.


About think moto

think moto is a digital design consultancy, founded early 2010 in Berlin by Katja Wenger and Marco Spies. We ideate and design brands, products and services for companies and organisations in order to create brand adequate user experiences. Our client relationships are built on partnership. It is important to us to understand our clients’ company, their business model and target group. Our process is pragmatic and goal-oriented. We have been working for renowned interactive agencies for more than ten years, creating visual identities and environments for international brands. While working in advertising and branding agencies, we learned all about integrated communication and brand development. Today, we use this expertise to provide a dynamic and flexible branding and design approach that addresses the requirements and possibilities of social media and personalised online media as well as the potential of multimedia environments and public space design.


If you want to learn more about us, you can:

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